Category: Creating Impact

When to break up with a client

In business, client relationships play a pivotal role in driving success, but not all client relationships are everlasting. Recognising when it’s time to part ways with a client is crucial for maintaining the health and integrity of your business.

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Micro Moments in Marketing

Micro moments are those brief, intent-driven opportunities when people turn to their devices for answers, inspiration, or action. Think about the times you’ve quickly Googled a recipe, booked a service, or searched for a “how-to” video, those are micro moments in action.

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