How to Market a Business with Little or no Budget

I remember those start-up days of each of our businesses fondly as the idea grew from a seed and came to life and each time we launch a new venture I am reminded what it is like to Market a Business with Little or no Budget.
Starting in business is a very exciting time, especially if it is your venture into entrepreneurship.
Along with starting your business comes costs, and while we would all love to have the marketing budget of a Fortune 500 company, sadly that is rarely the case and most of us begin to Market a Business with Little or no Budget.

Do I have to Be The Face of My Business?

Do I have to Be The Face of My Business?

Do I have to put my face out there and be the face of my business? is a question that most business owners will ask themselves and one that I get asked as a marketing and ideas strategist regularly.
The Answer is YES and let me explain WHY.
Being the face of your brand allows you to build that connection with your audience; it makes your brand more familiar, approachable, and authentic. If you are able to control your brand’s image and the narrative around your story, that puts you in an incredibly powerful position to connect and attract the right people you want to work with.
We have are great at coming up with plenty of reasons not to: your hair isn’t looking great, you’ve had a bad night, it’s a stressful time, but it is these things that connect you to your audience.

How do I optimise my Facebook Live Videos?

Facebook Live is a great way to reach people on the go and on the desktop there are some amazing options you have to optimise your Facebook Live for further reach. So in this Ask Linda Video I share with you my process for optimising Facebook Live videos once I am back at my desk.I’ll step you thro