by Linda Reed-Enever | Jul 9, 2021 | Market with Me, Marketing Ideas
Just as email marketing differs from TV advertising, which is different again to a magazine ads, Facebook is a platform where a unique marketing technique should be applied to engaging in a conversation with your customer.
by Linda Reed-Enever | Mar 21, 2021 | Ask Linda, Marketing Ideas
I remember those start-up days of each of our businesses fondly as the idea grew from a seed and came to life and each time we launch a new venture I am reminded what it is like to Market a Business with Little or no Budget.
Starting in business is a very exciting time, especially if it is your venture into entrepreneurship.
Along with starting your business comes costs, and while we would all love to have the marketing budget of a Fortune 500 company, sadly that is rarely the case and most of us begin to Market a Business with Little or no Budget.
by Linda Reed-Enever | Mar 13, 2021 | Ask Linda, Marketing Ideas, Running a Business, Social Media
Do I have to put my face out there and be the face of my business? is a question that most business owners will ask themselves and one that I get asked as a marketing and ideas strategist regularly.
The Answer is YES and let me explain WHY.
Being the face of your brand allows you to build that connection with your audience; it makes your brand more familiar, approachable, and authentic. If you are able to control your brand’s image and the narrative around your story, that puts you in an incredibly powerful position to connect and attract the right people you want to work with.
We have are great at coming up with plenty of reasons not to: your hair isn’t looking great, you’ve had a bad night, it’s a stressful time, but it is these things that connect you to your audience.
by Linda Reed-Enever | Feb 7, 2021 | Marketing Ideas, Running a Business
Being a business owner is a great job especially if you work remotely or from home. It gives you the freedom to work when and where you want and can offer you that all elusive “balance” you have been looking for…However, it can eat up your life and your time too if you don’t set boundaries and stick to them.
When I first started in business, my phone was by my side and I answered every single message, text, and email as if my life depended on it. I then realised that I was missing out on something… life!
by Linda Reed-Enever | Jan 25, 2021 | Marketing Ideas, Social Media
A question I am often asked is what is the difference between Facebook: Pages, Profiles and Groups, quickly follow by “what are they” and “do I need them all” And it is these questions that I aim to answer and help you within this post. So let...
by Linda Reed-Enever | Jan 19, 2021 | Marketing Ideas, Running a Business
Email is something we send and receive every day in business and your email signature is like your business card, providing an important part of your brand and presenting a great opportunity to market and promote what you do. Your email signature is more than a...
by Linda Reed-Enever | Jan 5, 2021 | Marketing Ideas
We all want our email marketing campaign to be a hit and lets face it email is one of the easiest ways to communicate in business nowadays. An email campaign is more than just compiling an email and hitting send there are few key things that will set your email campaign.
by Linda Reed-Enever | Nov 12, 2020 | Marketing Ideas
Newsletters are a great way to engage those email subscribers you have attracted after they have opted in and get value from the content you share. One of the questions I am often asked is how often and how much should I put in a newsletter so let’s explore the...
by Linda Reed-Enever | Oct 7, 2020 | Marketing Ideas
Right now this very post is part of my to-do list. Once complete, I will take my overly large marker and gleefully strike a cross through its title on a list, notching up a small success for this very busy day. It will join a host of other tasks with lines through it...
by Linda Reed-Enever | Sep 18, 2020 | Marketing Ideas
Congratulations on starting a new business and being aware that you need to look at marketing your business. Marketing can be challenging and time-consuming but worth it for your business. So where do you start? Identify your brand and create a logo A business without...
by Linda Reed-Enever | Sep 11, 2020 | Course Creation, Marketing Ideas, Social Media
As much as every business would like to believe they offer service that’s second to none or products that more than meet their consumers’ expectations, every now and then even the best businesses will receive a negative review on social media. The truth is you can’t...
by Linda Reed-Enever | Sep 3, 2020 | Marketing Ideas, Social Media
Blog writing is one of the most accessible tools that a business operator can use to reach an audience and have people engage with their brand. The challenge however, lies in building the audience who you regularly engage with. In many cases this comes down to a...
