Category: Media Tips
Latest Insights
Make Your Content Stand Out with Great Visuals!
You’ve crafted an excellent article or release, and now it’s time to make your content shine. In today’s visual-centric world, captivating visuals are crucial as they catch the reader’s attention first.
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How a Facebook Question became a Media Release
It all started with a simple question I posed within the vibrant “Business Business Business” Facebook group: “What’s your favorite pick-me-up song?” Little did I know, this casual inquiry would spark a wave of responses and lead to a burst of collective creativity and support among fellow business owners.
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Five Common PR Mistakes and How to Avoid Them
Starting a PR strategy for your business? Be sure to avoid some common mistakes that could sabotage your efforts, like not having a clear strategy with defined goals, target media and messaging; pitching stories without news value or relevance; failing to build relationships with journalists before pitching; not following up after sending a pitch; and neglecting to track PR results and ROI.
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What you should look for when contributing Guest Posts
Guest posting is a great way to reach a wider audience, establish your credibility and build your...
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My Five, Seven, Ten Content Marketing Strategy and How to Use It
The five, seven, ten strategy in content marketing helps you be able to create content and get more from that content. This strategy is simple and effective when you’re planning your content.
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