Category: Course Creation Resources

6 Steps to Create, Captivate, and Grow: Building Impactful Courses

Creating courses is one of the most powerful ways to fuel growth. Whether you’re a seasoned entrepreneur or just starting, courses allow you to share your expertise, expand your offerings, and connect with a wider audience. 

I’ve had the privilege of working with countless business owners as a Thinkific Approved Expert, guiding them to success in course creation. And let me tell you, when done right, courses can be an absolute game-changer. 

With that in mind, here are my top strategies for building courses that drive growth.

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Creating Lead Magnets for Your Course

Lead magnets are a great way to introduce potential students to your course, as well as build your email list. It is about the value they get from using your product or service. 

Also, lead magnets don’t need to be difficult to create. In fact, there are really only two “rules” to lead magnets—they need to offer something to the potential lead and they need to showcase your knowledge. Lead magnets can be whipped up in a matter of hours or take a few days depending on the type of lead magnet you use. 

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