What To Do When Your Marketing Strategy Isn’t Working

What To Do When Your Marketing Strategy Isn’t Working

Every business relies on marketing to fuel growth. Effective marketing campaigns produce a steady flow of qualified leads for a business, which are then converted to paying customers.

But sometimes things don’t always work out the way you want. No matter how hard you try, your marketing strategy just isn’t working. You’re not making any sales, and your expenses are growing faster than your revenue.

3 Google Alerts You Should Have Set for Your Business

3 Google Alerts You Should Have Set for Your Business

Google Alerts is perhaps one of the least known, but definitely one of the most powerful among all Google products. It taps into Google’s powerful crawling search engine.

Think of it as Google results coming to you. Instead of running a search every day for any new updates on the latest gadget, for instance, you can sit back while those news stories get straight to your inbox.

Just like millions of marketers, I’ve used Google Alerts for years, and in this Tips Tuesday session, I have a couple of tips and tricks to share with you to get the best out of it.

Questions Unlock Marketing Opportunities

Questions are a uniquely powerful tool for unlocking value in organizations. Questions unlock marketing opportunities for your business. They can increase our impact when they result in new solutions and development for our business, and value and satisfaction for our clients.

Why a Marketing Plan is a Great Idea

In the business world telling people about what you do is almost as important as how well you do it. And when it comes to marketing, there’s no one size fits all approach. A great marketing plan will comprise a number of factors and be rolled out over a period of time. It helps identify who you are, tells your prospective customers what you do, and informs them why they should choose you over your opposition.

Marketing Planning for 2022: Lead Magnets

Planning is key when it comes to marketing your business so to round out the last few Tips Tuesday Sessions for 2021 let’s Kickstart your 2002 Marketing Plan with four activities you can do to help you plan your Marketing for 2022 and beyond. This week we are...

Tips Tuesday Overnight Success is a Myth

As business owners it is easy to look at someone and think they are have just poofed into existence and are an overnight success, but let’s face it overnight success is a myth.

Behind that success you are seeing is layers of work, mistakes, marketing and profile building so this Tips Tuesday let’s bust this myth and look at what it really takes to be a so called overnight success.

Building a brand requires building its roots, and the foundations and while these steps might seem tedious they are what lead the way to the success leaps that are often perceived as overnight success stories.

Giving New Life to Content You have Already Created

Content creation is something that takes time, and I get it that there are also only so many things you can provide advice on. So let’s look at one of my favourite Content Creation Hacks Repurposing Blogs.

You have put work into that blog so how do you make the most of it today we will look at 10 different ways you can turn a blog post into more content you can use to increase your reach and engage your audience.